Tag Archives: business

Are you really data-driven?

Many companies and even individuals pride themselves on being data-driven. Or at least that’s what they claim – it is however clear many are data-driven only when it fits their preferred narrative or their view of how the world works. … Continue reading

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This is how you create advocates

I recently had a great customer service experience from the FMCG (fast-moving consumer goods) business that I wanted to share; it illustrates well how to treat customers right and how to have a dramatic, immediate impact on NPS (Net Promoter … Continue reading

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Don’t call for innovation to save the economy – call on it to save the planet

It has become a common theme in politics and business alike to emphasize the critical role innovation will play in economic growth. Businesses are told to innovate or die, that only through increasingly rapid innovation will they be able to … Continue reading

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Thoughts on Lean Startup and the limits of success

Eric Ries and his Lean Startup methodology are all the rage in entrepreneurial circles these days, regardless of whether one is talking about enterprises or startups in the more traditional sense. Some time ago, I got around to reading his … Continue reading

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